Lyn Egwuenu

Senior Leader — Technology, Consulting & Creative Transformation

AI & Agentic Products • Strategic Operations • Performance Marketing • Screenwriting

About Me

Senior leader delivering high-impact transformation across technology, consulting and creative industries. I own P&L and strategic operations at scale — 6 business units, 56% efficiency gain, 48% cost reduction and 40% profit growth in a single year — with hands-on delivery: 120+ enterprise clients served, 5,000+ specialists resourced, and live AI products built and shipped.

Known for anticipating problems before they cost money: feasibility validated before scale, campaigns structured as tests with kill criteria, and automation that removes manual error.

Core Accomplishments

Leadership & P&L
Owned P&L and strategic operations across 6 business units, leading teams totalling 500+ people with 20 direct reports.
56% efficiency gain, 48% cost reduction, 40% profit growth in one year.
AI & Product Delivery
Architected, built and shipped AI-powered applications (NLP, LLM, Generative AI, Agentic Workforce) in Python, JavaScript, React and Next.js.
Live AI products delivered for healthcare, faith, education, career and wellness clients.
📈
Performance Marketing
Strategy, creative, production and A/B testing for 6 brands across 15 concurrent campaigns — structured as tests with kill criteria.
Underperforming creative retired before budget is wasted.
Screenwriting & Creative
Screenwriter of features, mini-series, TV pilots and limited series since 2017, applying narrative craft to brand and campaign work.
Original feature film currently in post-production.
Enterprise Delivery
Designed and managed financial reporting system implementations for 120+ enterprise clients across the US, Canada, UK and Caribbean.
On-time, on-scope outcomes; 100% of proof-of-concept deals closed.
Business Revival
Revived dormant business lines through targeted service relaunch and market re-engagement.
20% incremental group revenue in the first year.

Experience Highlights

Principal Consultant — Technology Transformation

  • Develop AI-powered applications (NLP, LLM, Generative AI, Agentic Workforce) for NGOs, healthcare, film, branding and marketing clients.
  • Design and deliver technology-enabled transformation programmes with standardised playbooks and automation frameworks.
  • Lead performance marketing for 6 brands across 15 concurrent campaigns with A/B testing and clear kill criteria.
  • Architect, build and ship AI apps end-to-end (Python, JavaScript, React, Next.js).

Chief Operating Officer — MHL Group

  • Owned P&L and strategic operations across 6 business units.
  • Revived dormant business lines, generating 20% incremental group revenue in the first year.
  • Built performance frameworks that raised employee productivity by 15%.
56% efficiency
48% cost reduction
100% compliance
40% profit growth

Vice President, Performance Management — Clear Insight FPM

  • Co-developed the strategic vision and service-offering roadmap for the performance management division.
  • Led scoping and business case development for 50+ prospective clients.
15% revenue growth
25% pipeline expansion

Resource Deployment Manager — IBM Canada

  • Co-managed cross-functional resourcing for 5,000+ technology specialists on Business Intelligence implementations across North America.
  • Recruited and onboarded 30+ specialised consultants monthly.

Senior Consultant / Solutions Architect — IBM Canada

  • Delivered instructor-led training and coached/mentored 25 junior consultants.
  • Designed and managed financial reporting system implementations for 120+ enterprise clients.
  • Executed proof-of-concept designs — closing 100% of deals worked.

Projects

Live products and ventures — designed, built and shipped.

Skills

AI & Application Development

LLM / NLP / Generative AI Agentic Workflows Prompt Engineering API Integration Python JavaScript React Next.js

Marketing & Creative

Performance Campaigns A/B Testing SEO Social Strategy Copywriting Video Editing Screenwriting (Final Draft, Celtx)

Business & Data

P&L Management Cost Optimisation Revenue Growth IBM BI & Analytics Salesforce Microsoft Office Google Workspace

Education & Certifications

MBA, International Management
European University, Toulouse, France
BSc, Information Management with Accounting
University of Essex, Colchester, United Kingdom
Scrum Master Certification

Book a Consultation

Pick a time and I'll confirm by email.

Let's Collaborate

To transform operations, ship AI products, and drive growth.